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Respondent Profile 1: A Day-Tripper NAME: J AGE: 30 Something (but she has
been saying that for 10 years) OCCUPATION: Looking after
a house and two children. INTERESTS AND HOBBIES: Looking
after a house and two children LOCATION: Dandenong Ranges,
Victoria “I thought the Tequila Challenge Cup was sensational. I
haven’t had so much fun for a long time. I really wanted to stay on the
Saturday night but I was only recruited as a Day-Tripper. I certainly want to
be involved with any future market research of this type.” “There were some really good ideas tested in this research. I
thought Gordon’s spinning ashtray was a real winner. Nothing happened if it
fell over – easily accessible and totally sealed. They should provide one to
every group in the competition as a matter of course. I am sure the real
thing will be a brilliant affair when they eventually launch it.” – J COMMENTS: J is a regular
participant on our research panel and has attended a number of events such as
these. She specialises in anything to do with looking after a house and two
children. She takes an active interest in golf event and consumption related
market research when time allows. She is a previous winner of interstate golf
events |
J on
course
J
butting out cigarette in GMAC’s spinning |
